Saturday, August 18, 2012

12 Ratios Every Marketing Manager Should Know (Part 2)

NOTE: Callahan's, as their support of NCOFCU, provides us with the Peer to Peer 2. If you would like to receive any free reports please contact me.
As cooperatives, credit unions are not able to measure their market performance via daily changes in stock price as publicly-held companies do. Without this type of market benchmark, credit union performance can be more difficult to gauge. Benchmarking against appropriate measurement standards, therefore, becomes a much more significant aspect of credit union management. 

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