WASHINGTON — More than half of U.S. consumers are conducting their banking via mobile apps more often than any other method, according to a new survey conducted by Morning Consult on behalf of the American Bankers Association. The national survey found that consumers continue to embrace digital banking channels, with 55% of bank customers using apps on phones or other mobile devices as their top option for managing their bank account and 22% using online banking via laptop or PC the most in the past 12 months. The next most popular banking methods include visiting a branch (8%), ATMs (5%) and telephone calls (4%). The percentage of mobile app users is the highest since ABA and Morning Consult first started conducting this survey in 2017. Age Breakdown A breakdown of age demographics shows preferences vary among different generations. About two-thirds of Generation Z (64%) and Millennials (68%) use mobile banking apps most often, while more than half of Generation X (55...
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