Thursday, January 12, 2012

Big Banks Struggle to Help Customers on Twitter - NYTimes.com

Customers seem to like the speed and directness of sending a question or complaint to their bank by Twitter, the report found. But banks must weigh the implications of responding quickly with the need to protect a customer’s personal and financial information, like bank account numbers. As a result, they’re “struggling” with how to best use the service, Javelin found." **** Read More; Big Banks Struggle to Help Customers on Twitter - NYTimes.com: "

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