Skip to main content

Electric Vehicles Sales to Outpace Market ‘for the Foreseeable Future’: Cox Projects. Some credit unions try to plug into the trend with special offers.

| April 21, 2023 

Electric cars charging at charging station outdoors at sunset. Source: AdobeStock.

Electric vehicles sales are growing far faster than those for cars with internal combustion engines, and some credit unions are giving members breaks to finance them.

Last year, Americans bought 762,883 electric vehicles, 65% more than in 2021 and three times more than the 230,761 sold in 2019, according to the CleanTechnica website.

This year, Cox Automotive forecast new car sales will rise 2.9% to 14.2 million, while electric vehicle sales will surpass one million, which would represent a 35% gain. In the first quarter, electric vehicle sales were 258,882, up 42% from a year earlier.

Electric vehicles accounted for 7.2% of sales of new cars and light trucks in the first quarter, up from 5% a year earlier and 0.7% five years earlier.

In an April 12 news release, Cox Automotive said its analysts believe EV sales growth rates will exceed the market “for the foreseeable future.”

“Many analysts talk about tipping points in the industry when volume quickly accelerates. Considering automaker investments and future product plans on the table, that tipping point may well be fast approaching, if not already here,” Cox Automotive said.

Interest in electric vehicles has been spurred this year by up to $7,500 in federal tax credits available starting this year under a provision of President Biden’s Inflation Reduction Act. The credits apply to vehicles assembled in North America and are subject to other limits.

Another factor helping electric vehicles is price. They peaked in mid-2022, and have been falling since then.

In the first quarter of 2018, a new electric vehicle cost $66,369 — 83% more than the $36,314 for all new vehicles. That price premium fell to 31% by last year’s first quarter. The average transaction price for a new electric vehicle in this year’s first quarter was $59,688, 23% higher than the $48,640 for all new vehicles.

There’s even a tiny used EV market developing. In the first quarter, 42,753 used EVs were sold by dealers, representing 1% of the market. Used EV sales have risen from 19,407 in 2021’s first quarter (0.4%) to 32,292 (0.7%) in 2022’s first quarter.

While some credit unions see no difference between electric and non-electric vehicles, some are telling members about special lending offers on their websites.

For example, South Carolina State Credit Union (SCU) of Columbia ($1.3 billion in assets, 85,358 members) will include up to $1,500 for a home charging station in a loan for a plug-in hybrid or an electric vehicle.

Many credit unions offer discounts of 25 to 50 basis points on electric vehicle loans. They include:

  • Shrewsbury Federal Credit Union, Shrewsbury, Mass. ($204.3 million in assets, 9,213 members)
  • Express Credit Union, Seattle ($19.6 million in assets, 3,256 members)
  • Philadelphia Federal Credit Union, Philadelphia ($1.6 billion in assets, 121,791 members)
  • Parsons Federal Credit Union, Pasadena, Calif. ($284.4 million in assets, 10,246 members)
  • Wescom Central Credit Union, Pasadena, Calif. ($5.6 billion in assets, 218,218 members)

When Wescom Credit Union announced its 25-basis-point Green Vehicle Loan discount in January, Jeff Smrcka, vice president of consumer lending, said it allowed the credit union to both promote sustainability and save members money.

“We know that many of our members – particularly our millennial and Gen Z members – are concerned about the environment, so offering this corresponding loan discount is an additional way we can assist them in living their values every day,” Smrcka said.

Logix Federal Credit Union of Burbank, Calif. ($9.6 billion in assets, 237,710 members) calls itself “Southern California’s EV Loan Expert” on its website. It said EVs account for more than 10% of vehicles financed at Logix. It said Experian found it financed one in 200 loans for new electric vehicles in the first half of 2022, making Logix one of the top 20 new EV lenders in the nation in that period.

Comments

Popular posts from this blog

Both Sides of The Desk!

With over 50 years of experience in the credit union sector, I have had the privilege of observing and participating in its evolution from various vantage points. My journey has taken me from serving as a dedicated volunteer holding critical leadership roles, including serving on the supervisory committee, as director, and as board chairman, culminating in my tenure as CEO for 12 years and now founder and President/CEO of the National Council of Firefighter Credit Unions . This extensive background has enabled me to " Sit On Both Sides Of The Desk ," blending operational expertise with strategic oversight. In this blog post, I want to share how this dual perspective has enriched my understanding of credit union dynamics and fostered more effective governance. By leveraging the insights gained from years spent navigating both the intricacies of daily operations and the broader strategic objectives, I have witnessed firsthand the transformative power of collaboration, communi...

Unlocking the Power of Emeritus Board Positions in Credit Unions

  Explore how the Emeritus Board Position in credit unions honors long-serving members, offering them a chance to mentor new leaders while maintaining strategic influence without the responsibilities of active board roles.

How To Make Decisions With Conviction—Even Under Pressure

Why strong leaders act when others hesitate — and how to develop that confidence without needing every answer. I’ve watched smart, experienced leaders freeze. And I’ve been in that same position myself. It’s not because we lack information, but because we don’t feel ready to choose. Leaders often get stuck because they’re waiting for the perfect moment to act. They’re thinking through the consequences, weighing the trade-offs, trying to get it right. But the longer they wait, the harder it becomes to move at all. The truth is that the worst decision isn’t always the wrong one. It’s the one you never make. If you’re in a leadership role, you don’t always get the luxury of knowing. You have to move anyway. Not recklessly, not blindly, but with clarity, purpose and conviction. In high-pressure moments, the gap between average leaders and great ones gets exposed. It’s not a gap in intelligence or experience. It’s a gap in decisiveness. Because conviction doesn’t mean certainty—it means mak...

Fed Kicks Off Two-Days of Meetings Today as Critics, Proponents Respond to Rate Increases; Plus, What CUs Should Expect

CUToday WASHINGTON–The Federal Reserve’s Open Market Committee (FOMC) will kick off two days of meetings today and the decision they announce tomorrow will affect everything from the major U.S. markets to credit unions that are seeing strong loan growth to individual credit union members struggling with monthly bills. The FOMC is widely expected to again raise its benchmark rate as it seeks to cool raging inflation. Among those expecting rates to be higher by Wednesday afternoon is CUNA’s chief economist, Mike Schenk, who expects the Fed will push up rates by 75 basis points. That follows the full one percentage point increase made during the Fed’s July meeting. “That’s pretty substantial, but inflation is over 9%,” said Schenk...

Live - Podcast Understanding The Importance P&L Statements

A Weekly Dose of Innovation for Credit Unions Serving First Responders Welcome to the NCOFCU Podcast: Your Weekly Dose of Innovation. Hosted by Grant Sheehan CCUE | CCUP | CEO, NCOFCU, this podcast is your definitive source for the latest news, insights, and trends in the first responder credit union world.